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Rough Draft Atlanta is metro Atlanta’s leading hyperlocal media organization.

We publish Reporter Newspapers, Atlanta Intown, and the Rough Draft suite of newsletters. With a combined monthly readership of almost 1 million across print and digital, our products reach metro Atlanta’s most dynamic and influential communities. 

Reporter Newspapers (print circ: 63,000) is published monthly and covers five communities: Brookhaven, Buckhead, Dunwoody, Sandy Springs, and Tucker. 

Distribution areas includes ZIP codes 30305, 30318, 30319, 30326, 30327, 30328, 30338, 30342, 30350, 30084.

Atlanta Intown (print circ: 27,000) reaches the intown communities from Midtown to Grant Park and from Emory to the Westside. Intown’s coverage includes ZIP codes 30306, 30307, 30308, 30309, and 30312.

Founded in 1994, Intown pioneered hyperlocal news in Atlanta with a mission to inform and empower readers while helping build community.

Georgia Voice (circ: 4,500) covers the region’s thriving LGBTQ+ community and is distributed at key local businesses.

Reporter Newspapers and Atlanta Intown are distributed via direct mail to ensure delivery to homes as well as at hundreds of local businesses. 

Rough Draft, a morning newsletter that is a clever, curated, and concise look at what’s happening around metro Atlanta. As of December 2024, Rough Draft had 50,000 daily email subscribers.

In the Community

We are active members of The Atlanta Press Club, Georgia Press Association, Sandy Springs Perimeter Chamber, Brookhaven Chamber of Commerce, Central Atlanta Progress, the Midtown Alliance, Livable Buckhead, and the Buckhead Business Association.

Editorial Team

Collin Kelley

Collin Kelley is the executive editor of Atlanta Intown, Georgia Voice, and the Rough Draft newsletter. He has been a journalist for nearly four decades and is also an award-winning poet and novelist. More by Collin Kelley

Beth McKibben

Beth McKibben is the Editor-in-Chief of Rough Draft Atlanta and also serves as Dining Editor. She was previously the editor of Eater Atlanta and has been covering food and drinks locally and nationally for over 14 years. More by Beth McKibben

Sammie Purcell

Sammie Purcell is Associate Editor at Rough Draft Atlanta. More by Sammie Purcell

Dyana Bagby

Dyana Bagby is a staff writer for Rough Draft Atlanta, Reporter Newspapers, and Atlanta Intown. More by Dyana Bagby

Cathy Cobbs

Managing Editor, Reporter newspapers

Cathy Cobbs is the Reporter Newspaper’s Managing Editor and covers Dunwoody, Tucker, and DeKalb County for Rough Draft Atlanta. She can be reached at cathy@roughdraftatlanta.com More by Cathy Cobbs

Bob Pepalis

Bob Pepalis covers Sandy Springs for Rough Draft Atlanta and Reporter Newspapers. More by Bob Pepalis

Logan C. Ritchie

Logan C. Ritchie writes features and covers Brookhaven for Rough Draft Atlanta. More by Logan C. Ritchie

Isadora Pennington

Isadora Pennington is a freelance writer and photographer based in Atlanta. She is the editor of Sketchbook by Rough Draft, a weekly Arts newsletter. More by Isadora Pennington

Julie E. Bloemeke

Julie E. Bloemeke is the newsletter producer for Rough Draft Atlanta. She is also a freelance writer, editor, and award-winning poet. More by Julie E. Bloemeke

Sales & Marketing Team

Keith Pepper

Publisher

Keith Pepper is the publisher of Rough Draft Atlanta.

Savannah Pierce

Executive Assistant

Savannah Pierce is Executive Assistant at Rough Draft Atlanta.

Neal Maziar

CHIEF REVENUE OFFICER

Neal Maziar joined Springs Publishing in January 2022. Previously, he led sales and marketing at Cox Radio and was a co-founder of Big League Broadcasting. He currently serves on the board of the Sandy Springs Perimeter Chamber and the Georgia chapter of the Crohn’s & Colitis Foundation.

He is a native of, and lives in, Sandy Springs.

Deborah Davis

Account Executive | Sales Operations

Deborah Davis has more than 30 years in the newspaper industry.

Jeff Kremer

sr. account manager

Jeff Kremer has more than 25 years of advertising sales experience, including at Creative Loafing and the Sunday Paper, where he was a founder.

Suzanne Purcell

sr. account manager

Suzanne joined Springs Publishing in April 2022. Previously, she worked for 30+ years at Cox and The Atlanta Journal-Constitution in a variety of sales and management roles.

Suzanne grew up in Sandy Springs and now lives in Buckhead.

Rico Figliolini

creative director

Rico Figliolini is a creative director, publisher, social media strategist, and podcast producer/host in Atlanta. In 2021, he was recognized for Page One Design by the Georgia Press Association.

Code of Ethics

Rough Draft Atlanta follows the Society of Professional Journalists Code of Ethics. Click here to read more.

Company News

Here are the latest stories about Rough Draft Atlanta

Chamblee-area Regal Hollywood Cinemas quietly exits stage left

Regal Hollywood 24 Cinemas at I-85 has quietly ceased operations.  The website indicated that there was one more movie, “Homestead,” scheduled for the afternoon of Jan. 6, however, tickets for…

Publisher’s Note: Three decades of local journalism

Atlanta Intown, a local news publication, has been serving the community for 30 years, defying industry trends and increasing its investment in editorial staff, while continuing to invest in digital…

Introducing Rough Draft’s Atlanta News Quiz

I’m happy to announce the debut of Rough Draft’s weekly Atlanta News Quiz. The quiz is a fun way to test your knowledge of the week’s local events.  💡 The weekly quiz is…

Beth McKibben to lead dining coverage for Rough Draft Atlanta

Veteran food and dining journalist Beth McKibben is joining Rough Draft Atlanta as Senior Editor responsible for Food and Dining and will lead the company’s coverage of the industry across…

Publisher’s Note: A Sunday deep breath

From yesterday’s Chomp & Stomp in Cabbagetown to today’s Día de Muertos at Oakland Cemetery, I know it’s a busy weekend for all of us, so hopefully that extra hour of sleep…

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Coverage from other outlets

“The Georgia Voice, Atlanta’s landmark LGBTQ newspaper, has a new owner,” in The Atlanta Journal-Constitution (Dec. 3, 2024)

Publisher Keith Pepper on Integrating Legacy Print into the Digital Age on the “Small Press, Big Ideas” podcast (Nov. 25, 2024)

Associate Editor Sammie Purcell on the “Four Questions Journalist Spotlight” podcast (Nov. 23, 2024)

Publisher Keith Pepper on Building a Digital-First Media Company on the “What’s Up Dunwoody?” podcast (Aug. 19, 2024)

Rough Draft named Best Local & Community Newsletter (July 23, 2024)

Publisher Keith Pepper on Redefining Local News on Discover Dunwoody’s podcast “Dunwoody Dialogues” (July 16, 2024)

Rough Draft, Sketchbook, and Side Dish named to the shortlist of Best Newsletters by Media Voices (May 28, 2024)

Senior Editor Beth McKibben on the “Four Questions Journalist Spotlight” podcast (April. 6, 2024)

Publisher Keith Pepper on the Plywood People Podcast (June 1, 2023)

Suzanne Purcell named 2022 “Sales Superstar” by Editor & Publisher magazine. (Jan. 6, 2023)

A recap of 2022 and a look ahead from LinkedIn. By Keith Pepper (Dec. 31, 2022)

Leff & Associates “Four Questions Journalist Spotlight” with Amy Wenk and Keith Pepper (Mar. 5, 2022)

“The Georgia Gang” recognizes Rough Draft as a “winner of the week” (Dec. 19, 2021)

Bulldawg Illustrated Proust Q&A with Keith Pepper (Nov. 24, 2021)

LinkedIn post on Atlanta Journal-Constitution partnership (Nov. 14, 2021)

What’s Up Dunwoody podcast about the Dunwoody 4th of July Parade. Amy Wenk and Keith Pepper (July 3, 2021)

Atlanta Jewish Times: “Steve Levene Sells Reporter Newspapers” (Jan. 12, 2021)

Atlanta Journal-Constitution: “OPINION: Atlanta man happy to buy newspaper company? Must be fake joy” (Dec. 23, 2020)